The Art of Product

Ben and Derrick chat weekly about building software companies.

About the show

The Art of Product is a podcast chronicling the journeys of two entrepreneurs building software companies. Hosted by Ben Orenstein and Derrick Reimer.

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  • 162: Do You Even Clubhouse?

    February 25th, 2021  |  35 mins 15 secs

    Ben is working on refining the Tuple company operating system. Derrick reflects on the kind of company he hopes to build and the merits of growing & managing a team vs staying tiny. The guys share their take on Clubhouse.

  • 161: The Podia Operating System

    February 18th, 2021  |  38 mins 5 secs

    This week, Ben chats with Spencer Fry, CEO and Founder of Podia. They discuss the processes they've evolved to run a swiftly-growing, successful company.

  • 160: Digging Moats

    February 4th, 2021  |  26 mins 50 secs

    The Tuple team is releasing a batch of nice improvements and gearing up for taking on the Linux client project. Ben touched some code recently. Derrick is knocking out a swath of small features that customers have been requesting and is getting closer to building more calendar integrations.

  • 159: Does Tuple Ever Crash?

    January 28th, 2021  |  32 mins 15 secs

    Tuple's latest release is the least crashy of them all! The team is gearing up for the Linux client and feeling energized to take on the challenge. SavvyCal is now officially Derrick's highest grossing independent SaaS endeavor. They are launching a "buy out your annual Calendly subscription" campaign this week.

  • 158: There's Nothing Like a Sharp Knife

    January 21st, 2021  |  28 mins 57 secs

    Derrick & Ben chat about health, hobbits, and habits. Derrick reveals more numbers from the Product Hunt launch and talks through upcoming plans for the product.

  • 157: SavvyCal Wins Product Hunt

    January 14th, 2021  |  27 mins 34 secs

    The SavvyCal launch on Product Hunt was a success! Derrick chronicles the story of the launch and some early results. The Tuple team wrapped up their retreat and has decided to build a Linux client in 2021.

    This podcast won Best Podcast from the SaaS Podcast Awards! Thank you to all our listeners who supported us!

  • 156: Reflections on 2020

    January 7th, 2021  |  46 mins 27 secs

    Ben & Derrick reflect on their journeys the past year and their plans for 2021.

  • 155: How Do You Buy A New Habit?

    December 31st, 2020  |  37 mins 22 secs

    Ben wants to build a meditation habit and is considering ways to facilitate that. Tuple is still searching for a product designer. Derrick & Ben both saw success with their year-end annual upgrade promotions. Derrick is planning a Product Hunt launch in early January.

  • 154: Courtland Allen Must Be Stopped

    December 17th, 2020  |  39 mins 48 secs

    We're nominated for the SaaS Podcast Awards - go vote! The guys muse about the clever marketing behind the awards and their fellow nominee Courtland Allen's unfair charm & good looks. Ben talks through a shared clipboard feature he is shaping for Tuple. Derrick shipped a bunch of marketing projects this past week.

  • 153: The Value of Coaching

    December 10th, 2020  |  29 mins 31 secs

    The Tuple team is finishing up 3-player mode. Ben is continuing to derive value out of coaching (this time with video games). Derrick shipped a 7-day free trial for SavvyCal and competitor comparison pages.

  • 152: Default Alive By Spring

    November 26th, 2020  |  34 mins 51 secs

    Ben opened up a job listing for Senior Product Designer at Tuple. The Tuple team is working on full-featured multi-participant calls. Derrick shipped embedding SavvyCal links on websites and is working on a number of website updates with Corey. Derrick hopes to achieve default alive state by spring through a combination of marketing efforts.

  • 151: The One Comma Club

    November 19th, 2020  |  24 mins 39 secs

    Derrick reached an important revenue milestone for SavvyCal. Ben is looking forward to an upcoming Tuple retreat.

  • 150: It's Like The Vinyl Of Telling Time

    November 12th, 2020  |  31 mins 7 secs

    Ben and Derrick discuss some recent instances of founder CEOs stepping down from their posts. Derrick is shipping a unique feature this week. Ben is trying (but failing) to avoid getting into antique watches.

  • 149: Check Your Business Privilege

    November 5th, 2020  |  40 mins 57 secs

    Derrick has found a new groove working in public again. Ben is polishing a job posting for a Senior Product Designer role at Tuple. The guys discuss long-term visions and harvesting profits vs. reinvesting in the business.

  • 148: No Design Survives Contact With The DOM

    October 29th, 2020  |  34 mins 2 secs

    Ben is enjoying working on marketing activities. Tuple is beginning their experiment of offering pairing coaching calls to customers. Derrick shipped a differentiating feature and received very positive response. A new part-time head of marketing is starting with SavvyCal in November. The guys opine about specialists vs. generalists.

  • 147: Incremental Shipping

    October 22nd, 2020  |  30 mins 2 secs

    Derrick shipped the next part of team functionality, which opened the door for expansion revenue. Ben is zeroing in on hiring a pairing coach for Tuple customers. In his down time, Ben is taking up playing the piano - something his childhood self would be appalled about.