93: Company of One with Paul Jarvis


June 27th, 2019

48 mins 48 secs

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About this Episode

After a QuickTime error eradicated Paul Jarvis’s conversation with Ben and Derrick for an Art of Product episode, he’s back with an update on his recently published book, Company of One.

Should Paul strike while the iron is hot? Despite the book’s success and being encouraged to write another one, Paul wants to take a necessary break before proposing a new book idea.

Today’s Topics Include:

  • Legally Binding Thumbs-up Emoji: How Paul sold rights for book to be in 13 languages
  • Break between Building: Frustration of figuring things out, replaced with hammock thinking and relaxation
  • Paul’s writing process fills fountain of ideas; ready to do a book on digital privacy
  • Slack Support Group: Help yourself and others
  • Level Failure Leads to Filtering Idea Criteria: Shouldn’t be mission-critical product; require more than a few decision makers; and native apps shouldn’t be a minimum requirement
  • Company of One: Doesn’t necessarily refer to one person, but mindset
  • Balance between technology you know and learning curve for something you don’t
  • Software as a Service (SaaS) Business: Scale up or stay small?
  • Derrick describes Company of One as what he aspires toward, but is open to possibility of co-founders
  • Nothing Lasts Forever: Question growth, not stagnation
  • Seek and scale support, especially when using third-party software
  • Drumroll, Please: Ben announced plans for public launch of Tuple in August 2019

Links and resources:

Paul Jarvis

Company of One

Company of One (Co1) Academy

Company of One Podcast


Paul Jarvis on Twitter

Paul Jarvis’s WPComplete Plugin


The Year of Living Biblically by A.J. Jacobs



Rob Walling


Finding My Next Bootstrapped Business Idea



Ruby on Rails



Hacker News

Art of Product Podcast Episode 91: Feeling Superhuman with Rahul Vohra

Art of Product on Twitter

Derrick Reimer Website

Derrick Reimer on Twitter

Ben Orenstein Website

Ben Orenstein on Twitter



Level Retrospective

Level Manifesto